Dyson is known for two things: elegant technology and high prices. The company takes mundane objects like vacuum cleaners and fans and remakes them into stylish paragons of their respective categories, superlative in both form and function.

Elegant; Quiet; Comfortable, controlled airflow; Easier to clean and less prone to dust than conventional fans

Expensive

Dyson is known for two things: elegant technology and high prices. The company takes mundane objects like vacuum cleaners and fans and remakes them into stylish paragons of their respective categories, superlative in both form and function. It then attaches price tags to those objects that are often several times more than similar items on the market. That was the case with the Editors' Choice Dyson DC59 Animal($398.95 at Amazon) vacuum, and that's the case with the Dyson Cool AM06. This desk fan is $299.99, with larger models reaching up to $449.99. It's the follow-up to Dyson's Air Multiplier fans, and like all other Dyson products it's remarkably elegant and effective even considering its extravagant cost. How it WorksThe Dyson Cool series looks almost exactly like the Dyson Air Multiplier line. The AM06 model is a tall desk fan that looks like a magnifying glass for a giant. A cylindrical base holds up the large hoop that serves as the fan's head. Nothing visibly moves, but ...

The Dyson Cool AM06 is a remarkable desk fan that stands at the top of the heap in both quality and price.

Elegant; Quiet; Comfortable, controlled airflow; Easier to clean and less prone to dust than conventional fans

Expensive

EDITOR'S NOTE: This review originally stated that without the remote, you'll only be able to turn the AM06 on and off. We've since learned that you can actually adjust the airflow intensity with a long-press of the power button, though you'll still need the remote in order to use the sleep timer or...

With a quieter; more efficient design that sacrifices none of the original's unique appeal; the Dyson AM06 is about as luxurious as desk fans get

At $299, it's as expensive as desk fans get, too --- by quite a bit; Also, with basically no controls on the unit aside from the on/off button, you'd better hope you don't lose the remote

The AM06 is an impressive spectacle to behold -- but it's still just a desk fan. For such an expensive device, we wish that it doubled as a space heater, like Dyson's AM05, or featured a more noticeable bump in performance. It doesn't, and that makes it difficult to recommend.

With a quieter; more efficient design that sacrifices none of the original's unique appeal; the Dyson AM06 is about as luxurious as desk fans get.

At $299, it's as expensive as desk fans get, too --- by quite a bit; Also, with basically no controls on the unit aside from the on/off button, you'd better hope you don't lose the remote.

Dyson has a new line of its ‘Cool' bladeless fans out, and as you might expect from the UK-based appliance maker, they're basically the best-looking fans you can buy. I got to take the AM06 Desk Fan 10 out for a test spin, just to see if the brains and beauty combined in the sleek package amounted...

Speak into a traditional desktop fan and it will augment your voice. I did this all the time when I was a kid. Unfortunately, nostalgia of this ilk can't be garnered from Dyson's new Desk Fan.

Excellent air flow without the noise; easy to setup; finally a desk top fan that rotates

Lose the remote and lose most of the controls; pricey

On the Gadgeteer scale of 1 to 10, a traditional electric fan probably wouldn't rate much higher than a 1. But the Dyson Cool Desk Fan (model AM06) earns a significantly higher score because of one obvious fact – it doesn't have any blades. At least none that you can see.

Remote control with timer feature; Oscillates; Quiet at lower power settings; No blades

Dyson's fan range is now in its second generation, building on the original Air Multiplier range with a redesigned internal motor which promises to use less power but provide significantly greater airflow than the outgoing model.

The Dyson Cool AM06 is a direct replacement to Dyson's first foray into the desktop fan space – the at-the-time forward-thinking AM01 . The Dyson Cool AM06 adds a sleep timer, a more refined design, and Dyson reckons it's 75 per cent quieter and uses 40 per cent less power than the AM01 or the Dyson...

Now quieter and more efficient; Cool; high-end design; Sleep timer a welcome addition

Lack of physical controls a bit limiting; Dust fiend; Still expensive

Arguably the best desk fan on the market, Dyson's newest innovation is ambitious, powerful and very beautiful - but comes with a hefty price tag