Apple's streamer is one of the oldest and most expensive, but is it still worth buying?...

The long-overdue Apple TV 4K acts as the ultimate set-top box upgrade if you're locked into (or loving) the iPhone ecosystem and want to pair it with a new HDR-touting Ultra HD television.

Dolby Vision and Atmos support; tvOS interface is clean and simple; Plays well with other Apple devices; Remote is responsive;

Siri can frustrate; Few benefits for non-4K owners

Apple debuted the Apple TV 4K in 2017, and despite ongoing software updates that keep it a streaming force to be reckoned with, the hardware has remained the same, and so has its price. For the first year or so following its launch, Apple could justify the $179 starting price for the 32GB model (the 64GB model costs $199), after all, it was one of the few streaming devices on the market that supported 4K, Dolby Vision, and Dolby Atmos. It could even be considered as one of the best streaming devices available. But it’s now 2020 and Apple’s competitors have not been standing still. Roku updated its flagship $100 Ultra, Amazon launched and continues to update its $120 Fire TV Cube, Nvidia up its game on the $150 Shield TV, and Google officially entered the remote-based media streamer category with the incredibly affordable $50 Chromecast with Google TV. Apple’s little black box still does a few things better than these other products, but that list is dwindling, making it increasingly di...

Extremely intuitive interface; Siri search/control is vastly improved; Powerful graphics and processing; Beautiful 4K HDR picture;

Slightly dim SDR content in some cases; No longer the only way to do AirPlay; Expensive compared to competition;

Apple debuted the Apple TV 4K in 2017, and despite ongoing software updates that keep it a streaming force to be reckoned with, the hardware has remained the same, and so has its price. For the first year or so following its launch, Apple could justify the $179 starting price for the 32GB model (the 64GB model costs $199), after all, it was one of the few streaming devices on the market that supported 4K, Dolby Vision, and Dolby Atmos. It could even be considered as one of the best streaming devices available. But it’s now 2020 and Apple’s competitors have not been standing still. Roku updated its flagship $100 Ultra, Amazon launched and continues to update its $120 Fire TV Cube, Nvidia up its game on the $150 Shield TV, and Google officially entered the remote-based media streamer category with the incredibly affordable $50 Chromecast with Google TV. Apple’s little black box still does a few things better than these other products, but that list is dwindling, making it increasingly di...

Extremely intuitive interface; Siri search/control is vastly improved; Powerful graphics and processing; Beautiful 4K HDR picture;

Slightly dim SDR content in some cases; No longer the only way to do AirPlay; Expensive compared to competition;

Apple debuted the Apple TV 4K in 2017, and despite ongoing software updates that keep it a streaming force to be reckoned with, the hardware has remained the same, and so has its price. For the first year or so following its launch, Apple could justify the $179 starting price for the 32GB model (the 64GB model costs $199), after all, it was one of the few streaming devices on the market that supported 4K, Dolby Vision, and Dolby Atmos. It could even be considered as one of the best streaming devices available. But it’s now 2020 and Apple’s competitors have not been standing still. Roku updated its flagship $100 Ultra, Amazon launched and continues to update its $120 Fire TV Cube, Nvidia up its game on the $150 Shield TV, and Google officially entered the remote-based media streamer category with the incredibly affordable $50 Chromecast with Google TV. Apple’s little black box still does a few things better than these other products, but that list is dwindling, making it increasingly di...

Extremely intuitive interface; Siri search/control is vastly improved; Powerful graphics and processing; Beautiful 4K HDR picture;

Slightly dim SDR content in some cases; No longer the only way to do AirPlay; Expensive compared to competition;

This is one of the best gadgets around and should become a Christmas bestseller. The contents is high standard and the quality matches the brand. I recommend it, specially if you want to avoid Sky's extortionate packages. AO customer service is 10/10 and delivery was super fast. Overall very pleased

So far, I love everything about the Apple TV 4k... great picture, great that it syncs with my itunes account, great that I can get Dolby Atmos streaming. However, the remote is enough to drop it down from five+ stars to a 4- (low 4) rating. What is the problem with the remote

Small; seems to run cool (unlike some other streaming devices); excellent video and audio processing (best picture and audio of any of my streaming devices) Bought for integration with my itunes account and tv and movie playlists and am not disappointed about that

As mentioned; the remote; without a fast forward/skip or reverse/skip back button is almost useless

The Apple TV 4K is, in my experience, the best streaming box currently available. The A10X Fusion chip ensures that everything runs extremely smoothly. Films, TV, music and games all run seamlessly using Apple's built-in apps, and all of the main streaming services are now available, including All4,...