That's a small blot, though, on what is otherwise an excellent all-round smartphone. The Oppo Reno 10x Zoom can't compete head to head with the superb Huawei P30 Pro on outright camera quality, and its software installation is bloated with unnecessary extras, but we still prefer it to the OnePlus 7...

Gorgeous design; Big; notchless display; Good quality 48MP images

No IP rating; No 3.5mm headphone jack

The Oppo Reno 10x Zoom is a strong option for smartphone shutterbugs and a solid phone for everyone else.

Excellent cameras; Solid performance; All-day battery life

No wireless charging; Lacks official durability rating; Choppy UI

We like the camera, the design and the battery life, but even with a 'shark fin' selfie camera, the Oppo Reno 10x Zoom is going to struggle to stand out in what's already a crowded market.

Impressive camera performance; Attractive 'all screen' design; Plenty of power

A little on the thick side; Android skin could be improved; No waterproofing

Overall, there's plenty to like about the Oppo Reno 10x Zoom – the fascinating design punctuated by the unusual pop-up camera, the big OLED display, the amazing battery life and specs, and the capable camera. If it was priced more competitively, it would be a killer deal.

Amazing battery life; Unique design; Smooth performance; Versatile camera for stills; Captivating display

A bit chunky; Video recording locked to main camera; Earpiece sounds poor; No wireless charging; Pricey

Oppo Reno 10x Zoom comes across as an overall package with no major deal breakers. The stylish design will attract attention for sure, but camera performance is where the Reno 10x Zoom shines. The Reno 10x Zoom is among the few phones you will find with the new Snapdragon 855 processor.

Oppo Reno 10x Zoom comes across as an overall package with no major deal breakers. The stylish design will attract attention for sure, but camera performance is where the Reno 10x Zoom shines. The Reno 10x Zoom is among the few phones you will find with the new Snapdragon 855 processor.

If you don't mind the lack of storage options, the Oppo Reno 10x Zoom provides great cameras, strong performance, and a simple but distinctive design inside and out.

Excellent zoom-lens photography, Long battery life, Pop-up camera means no notch or punch hole spoiling the display

Screen is flat and dim, Hard to buy in U.S., Handset is large and heavy

As has often been the case in the past, Oppo's latest flagship phone has a lot in common with another from OnePlus, since the companies share ownership and supply chain resources. In this case, the Oppo Reno 10x Zoom follows the release of the impressive OnePlus 7 Pro .

Great; versatile camera; Speedy performance; Strong battery life

Screen is only good; not great; Big and heavy; Zoom camera struggles in low light

OPPO Reno 10x Zoom review: Jack of all trades, master of some

Oppo may not be the best-known smartphone brand in the UK and Europe, but the Chinese company was number five in IDC's latest ( Q2 2019 ) tally of worldwide shipments, behind Xiaomi, Apple, Huawei and Samsung.

Excellent triple camera system with 10x zoom; Clever pop-up front camera; Top-class CPU and GPU performance; Good battery life; Minimal-bezel OLED screen

No IP rating for dust/water resistance; No wireless charging; Relatively bulky and heavy