Ease of use but eats batteries every few labels.

Simple to use, easy to install new label cartridge, and has many options in terms of type and color of labels. Great for both home and office use.

Adequate Capabilities; Attractive Design; Compact Size; Easy To Use

I got this labeler for $15, it was a great buy for the price. It has a lot of features which is great, but you have to look at the guide every time to see what your options are, because there's too much to remember. I got it setup quickly and it works great!

Saw somebody using one of these the other day and went straight out to buy one. Simple to set up and produces really good looking labels. Only drawbacks are that it is fiddly to strip the backing tape from the labels and the cost of new cartridges is quite high.

It is a label maker and it makes labels well. I'm satisfied (I got it on sale--I would've looked elsewhere if it wasn't)

It does what it's supposed to: make labels; It performs well at making labels

Tape/label cartridges are expensive; Limited use because some tape is too narrow for some applications; Could use more fonts

I got this to replace a basic Brother label maker I've had for many years. This is a similar type, uses the same tapes, and has a similar look. Generally, I like it, and it makes nice labels, as I expected.

1. label AC power supplies for equipment to prevent using wrong one.
2. label breaker box switches in garage to clearly see circuit breakers
3.

Super Deal

The four AAA batteries can be consumed fairly quickly, but users say that turning off the label maker as soon as you are done with it can help keep the batteries fresh for a decent amount of time.

Easy to use; Low cost; Switchable decorative faceplates included

Wide label margins waste expensive tape; Hard on batteries

Could be easier to figure out how to make symbols and punctuation but other than that it is a real breeze to use. I like the fact it doesn't have a cord and can be used anywhere. I can't wait to try new colored and patterned tapes.

Bright Colors; Easy To Change; Good Value; Strong Adhesive

Typesetting

I bought this model because I needed to do some labeling and I had left my other Brother label maker back home. For its price, it was able to serve its purpose.