I was going to buy the X10...Im glad i held out for the XF1. It takes such natural pictures even in low light and still pin sharp. Some great features too like the single color filter..i love it.

Easy To Use; Excellent In Low Light; Fast Shutter Speed; Good Battery Life; Good Sized Screen; Great Resolution; Nice Features and Settings

Cant Stop Using It

This is probably the second best compact camera on the market today in terms of the pictures it produces. The Sony RX100 has the stand-out sensor of the current crop and produces almost DSLR images. BUT it is horrible to handle.

There's a lot to like about the XF1: it's got plenty of retro style, it's easy to use, it's packed with useful shooting features and it takes a great picture. Yes, switching it on and off can be a bit fiddly, but the double payback for this is a super-sharp manually operated zoom that's a real...

The Fujifilm XF1 ($499.95 direct) is slim compact camera with a sexy retro design. Its chrome body is available with a tan, black, or red leatherette covering, and has a retractable lens with a manual zoom design.

Retro styling; Sharp lens; Wide aperture at 25mm; Manual zoom lens; Collapsible lens design; Low image noise.

Expensive; Small aperture when zoomed in; Limited zoom range; No viewfinder or hot shoe.

The Fuji XF1 is the James Bond of enthusiast pocket cameras -- sleek, retro-styled (but somehow still eminently modern) and even a little dangerous looking. Like the classic Walther PPK, it's not a bad little shooter either, providing a bright f/1.8 max aperture at wide angle, overall speedy...

Sleek; retro styling makes it one of the best looking pocket cameras we've ever seen; Quality build and feel; with a slick lens-twist to turn on; silky manual zoom lens; that begs to be shot; Fujinon 4x (25-100mm equivalent) manual zoom lens boasts fast f/1.8 aperture at wide angle; with good

Maximum aperture drops quickly as you zoom, Lens cover is somewhat flimsy and doesn't lock closed; can easily open when pressed up against something, Manual zoom lens on our test unit became stiff after a period of use, and didn't seem to want to fully retract into the body, Steep learning curve on

We started this review by asking the question: Can the XF1 bring Fujifilm's rehabilitated brand to the masses? Really, what we were asking was: Can the XF1 compete on even footing in the marketplace with Canon's S110 and Panasonic's LX7 , or even Sony's higher-priced RX100?

After a swag of complex, interesting and somewhat challenging digicams passed over my review desk, I felt I deserved a holiday. So I fell upon this new, aluminium-bodied Fujifilm model as an example of what you can find out there: small, pocketable, easy to use, yet with a smallish zoom range … but...

I have used DSLRs and although I love the photo quality I have a hard time getting myself to carry one. Now this camera is a different proposition. I just stick it in my pocket and it is ready for any action.

The XF1 is a camera that both looks great and takes impressive photos. The unusual power control on the manual zoom wheel, however, is a little fiddly and won't suit everyone. Get beyond this, though, and the wide maximum aperture and raw image recording make for a very exciting, truly pocket-sized...

Wide aperture; Raw shooting option; Stills image quality; Movie performance; Retro design

Unconventional lens mechanism; Some wobbling on movie focus

The Fujifilm XF1 is a great proposition that introduces a smaller scale to the X-series range; its trimmed-back feature set sits alongside the bulkier X10 very well indeed.

Competitively priced; f/1.8 aperture at 25mm equivalent; manual lens control (including compact collapsible design); raw shooting; E-Fn button works well; good low-mid ISO image quality; competitively priced against the competition

Ongoing "white orb" issue; maximum aperture dips to f/4.9 at the 100mm equivalent; faux leather finish looks markedly more budget than its intentions; no viewfinder possible