We started this review by asking the question: Can the XF1 bring Fujifilm's rehabilitated brand to the masses? Really, what we were asking was: Can the XF1 compete on even footing in the marketplace with Canon's S110 and Panasonic's LX7 , or even Sony's higher-priced RX100?

The Fujifilm XF1 is a premium point and shoot camera with expert features and a great retro design. It has a few quirks, but overall it produces high-quality images consistently and offers full manual control.

A large sensor makes for detail-rich images and impressive low-light photography

A manually operated lens makes this camera slower than other point and shoot options

Fujifilm's latest X-series release debuts in the burgeoning enthusiast compact market. It looks to set itself apart not only with an impressive 2/3in EXR sensor and maximum aperture of f/1.8, but also through distinct retro styling and manual zoom lens.

Fantastic design; f/1.8 lens at wide angle of the focal range; manual functionality and Raw capture

Manual zoom implementation has a lot of travel so may not fair well after lots of heavy usage; premium price tag; slow performance at high ISO settings

Delightful camera! Best features of an SLR put into a compact case which fits easily into your pants pocket. No longer a need to wander around with a bulky SLR hanging on a strap around your neck.

Quality of photos and video in low light without flash; compactness

Nothing; Wish list would be for a greater zoom range

Recently bought it. Excellent quality of pictures, very stylish and small. Exclusively convenient programmable menu system - you may reach all needed functions just in two clicks. New record of Fuji. Perfectionism in all details.

Recently bought it; Excellent quality of pictures, very stylish and small; Exclusively convenient programmable menu system - you may reach all needed functions just in two clicks; New record of Fuji; Perfectionism in all details.

Some observations in passing: It is a relief to have a camera whose lens does not pop out if you hit the wrong button. Also, picture review can be activated by pressing the play button without turning the picture taking mode on, which is a real convenience.

A stunning design, equally impressive photos and genuinely pocket-sized too

I was going to buy the X10...Im glad i held out for the XF1. It takes such natural pictures even in low light and still pin sharp. Some great features too like the single color filter..i love it.

Easy To Use; Excellent In Low Light; Fast Shutter Speed; Good Battery Life; Good Sized Screen; Great Resolution; Nice Features and Settings

Cant Stop Using It

I have used DSLRs and although I love the photo quality I have a hard time getting myself to carry one. Now this camera is a different proposition. I just stick it in my pocket and it is ready for any action.

Awesome camera with great design. I brought this camera to banff and had lots of amazing photo done with it. Good size for travelling and great photo quality. (of course can't compare to DSLR) Really satisfy with it!! Recommended to purchase an extra battery.