Fujifilm GFX 50S review
Unless you make your living from photography (or have a very big pot of savings), then there's no doubt this is a frightening amount to spend on a camera. On the other hand, most of the GFX 50S' rivals cost twice the amount, and it might just be the camera that pushes medium format towards the mainstream. It's a camera for professionals, but that doesn't mean it isn't user-friendly. You don’t need to be a technical master to take killer shots with this camera; anyone with a grasp of the photography basics will be shooting like Ansel Adams or Rankin in no time. The GFX 50S is also smaller than full frame DSLRs from the likes of Nikon and Canon, but packs in a larger sensor, and is arguably easier to use. Fuji’s fantastic control layout is easy enough for newcomers to learn, and instantly recognisable for anyone stepping up from an X-series camera. The massive number of autofocus points is unheard of in a medium format camera too, and really opens up what’s possible - both inside and outside a studio setting. One thing's for sure - we don't want to give ours back.
Richly detailed shots; Weatherproof build; User-friendly; More compact than many MF cameras;
That price tag; Limited video options and no 4K; Not built for speed;