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Apple's successful subsidiary Beats now releases its third iteration of its successful headphone Beats Studio with an eye to broaden its following even further. The result is a pair of headphones that strive to convince with its sound as much as its functionality, without skimping on style.

Have had them for about 6 months and I like them for a lot of the following reasons: very nice fit on these naps, can have them for me for hours and listen to music. The sound is very good in my opinion with full sound and weight in the bass.

It's been more than three years since Beats launched the Studio2, but they've made some real improvements now with the Studio3 Wireless. The look of the headphones really isn't much different-they still look like Beats.

Excellent wireless signal thanks to Apple's W1 Chip; Superb battery life; Very comfortable with soft ear cups; Pretty good audio quality with very good noise cancellation; Great presentation and comes with a case and headphone cable

Fatigue ears over time since they don't entirely cover your ears; Expensive; No distinction for controls on remote; Cannot use them as passive headphones

The Beats Studio3 Wireless headphones combine quality Bluetooth audio and above-average noise cancellation.

Rich, crisp sound signature with a focus on high-mid definition; Wireless audio and active noise cancellation; NC can be disabled to save battery life; Apple W1 chip makes pairing with iOS devices even more simple

Expensive; No passive listening mode; Adaptive aspect of NC is not impressive

Improved noise cancelling makes this the best pair of over-ear cans for iPhone owners - and they’re pretty damn good for the rest of us too

Excellent noise cancelling; Incredible battery life; Apple users get great connectivity

The best tech reserved for Apple devices; Not booming; but still bassy; Bold looks not to all tastes

Beats could easily have added a W1 chip to the Studio 2 and called it a day, but the Studio 3 goes so much further. Pure ANC is impressive, coping with scenarios that would tax most noise-cancelling cans, while not impacting the sound signature when you aren’t using the tech. It makes all the difference when switching between several iOS devices, and wireless range remains top notch. The instantly recognisable looks won’t be for everyone, and the overly warm sound that emphasises bass are going to be a sticking point for audiophiles, so these aren't a guaranteed must-buy. If you’re an iPhone owner, though, these are a fantastic set of cans. And even if you’re not, the superb battery life is tough to beat.

Excellent noise cancelling; Incredible battery life; Apple users get great connectivity;

The best tech reserved for Apple devices; Not booming, but still bassy; Bold looks not to all tastes;

Apple, and Beats, have hit a home run. The Beats Studio 3 Wireless headphones look good, are reasonably comfortable, and sound good too. On top of that, they offer excellent performance, when it comes to connectivity and battery life.

Mashable Choice is a badge of honor, reserved for the absolute best stuff you can see, use, or do. If it’s Choice, it’s worth your time. I can tell you the exact moment I was sold on Beats by Dre’s extraordinary Studio3 wireless headphones .

Excellent noise cancelling; Incredible battery life; Apple users get great connectivity;

The best tech reserved for Apple devices; Not booming, but still bassy; Bold looks not to all tastes;