The best smartwatch you can buy, a genuine improvement over previous models, and Apple's finest hour in years.

Great design and build quality; Excellent; user-friendly software; Comprehensive; motivational health and fitness features; Can replace your phone for a short time; Plenty of colors; straps; and third-party accessories

Short battery life

This is by far the best Apple Watch yet. If you have been contemplating buying one, now is the time. The screen has adequate realistate. Has a very good display and chocked full of useful features. The ECG feature works pretty good. The health apps are nice. Overall a very nice watch.

Received in 2 days to Florida. Great device. Easily paired, the ekg app was simple to setup. I get my email notifications, text notifications, I have taken and made calls from the watch, all work flawlessly I opted for applecare + as being a watch I figured it would be subject to more opportunities...

Been an android user for almost 20 years. Just purchased my first iPhone along with the Apple Watch 4 about three weeks ago and have absolutely no regrets. The phone and watch compliment each other perfectly - simply amazing!

The Apple Watch has been updated for the fourth time in as many years, bringing with it a number of new features , and for those looking to upgrade from the first-generation model , there's a tweaked design which features a bigger screen and other cool new tech .

Bigger and more immersive screen looks superb; Same strap size despite new design; Will last you through a day

Electrocardiogram feature not available at launch; Some WatchOS 5 nitpicks; No battery improvement

With Series 4 Apple have really got this watch right - it's fast, the screen is amazing and it looks great. I would argue that the price is pushing it - this is inflated by the fact that you do not have an option with the Stainless steel watches for a cheaper non cellular version and many will not...

Just loving my new little toy. Works well does what I need it to do.

Apple Watch Series 4 has moved the smartwatch to an all-new level and it provides an excellent companion for anyone who wants to keep an eye on their health, their fitness and wants to stay connected with or without their iPhone by their side.

Great design; Larger screen; Cellular connection; Heart sensors; Fast and responsive

No third party watch faces; No roaming with cellular

Love this watch, have the black sport loop band, had the Series 3 with cell/gps, the speed at which this watch turns on, boots up, and does anything absolutely kills the series 3 watch, speakers louder, mic better, calls clearer, features better, everything works awesome, Batt last coup days for me,...

This watch is everything you could ask for in a Smart Watch. Plus it's beautiful. Everything works quickly and accurately. I've tested my battery and it lasted 60 hours of use, which didn't include any phone calls or playing music but I checked email and messages often and tracked my activity on a...