I really was suckered in by marketing hype and purchased this product because of Jared Letou2019s involvement with the fragrance and the brand. I knew Hugo Boss would make a fantastic fragrance based on past experience and this was no different .

Every year I purchase a fragrance for my sons and every year is the same - I walk into Myer with an open mind - sample a million fragrances and ALWAYS end up back with Hugo Boss. I chose Iced this year because it is a light, fresh, not too heavy scent - perfect for summer.