This dryer is unbelievable. Even my husband likes it. He can appreciate the technology behind it. I have extremely curly hair and usually get the Brazilian Blowout treatments. With this dryer I went from 30 minutes of drying and straightening to literally 6-7 minutes to completely dry my hair...

Couldn't imagine spending this much for a hair dryer, but it is used by multiple family members. Adds minutes to our morning, and the diffuser is great.

Expensive! Oh yes it is. However if you have long thick hair that takes a long time to dry this is the machine for you. My hair is thick and has a frizzy wave. Normally I have to spend a minimum of 30 mins doing a rough dry then another 25 min trying to smooth the hair with a round brush.

I bought this a few weeks ago and I have waist length coloured blonde hair and it takes me 10 mins to blow dry my hair off and no frizz nice and my hair is soft and smooth. I have been using this on my Mums hair ( fine and delicate) and it's amazing on hers too a cool shot leaves it nice and shiny...

Light weight, powerful and quiet . Glad to have been gifted this which has been on the bucket list for a while.

Despite knowing full well that Dyson can clean my house wonderfully, I wasn't convinced that a tiny wind turbine for my head would give me perfect hair. Any time a new hype-worthy hair product like the Dyson Supersonic comes out, I have the same thought: "that won't work for me.

They say it's powerful, light, safe and quiet. Supersonic is Dyson's brand new foray into the world of hair care, and while it is at its core a hairdryer, what it represents is so much more.

Most professional stylists and home users say the Dyson Supersonic is well worth its high price. Its fast-spinning motor, built into the handle, delivers gale-force airflow of over 60 mph, drying hair in record time – yet it's actually quieter than most hair dryers. It's feature packed, too.

Powerful airflow; Quiet; Multiple heat and speed settings; Unique magnetic attachments

Extremely expensive; Some complaints of hair damage

Mashable Choice highlights the best of everything we cover, have experienced first-hand and would recommend to others. My wife cradled the new Dyson Supersonic hair dryer like it was a newborn baby.