40x optical zoom makes it versatile; Generally accurate autofocus; Good photo quality in daytime; Shoots 4K video at 30fps;
Small sensor restricts low light performance; No option to shoot in Raw; Screen isn’t touch-sensitive;
40x optical zoom makes it versatile; Generally accurate autofocus; Good photo quality in daytime; Shoots 4K video at 30fps;
Small sensor restricts low light performance; No option to shoot in Raw; Screen isn’t touch-sensitive;
40x optical zoom; Good image quality in good light; Easy to use; Well priced;
No touchscreen; Raw shooting not supported; Smaller sensor means iffy low-light performance;
The compact mega-zoom Canon SX740 HS (24-960mm) offers a good balance of simplicity and ease of use, along with multiple exposure controls and an extremely versatile zoom lens that will help expand your picture-taking capabilities.
Image-stabilized 40x zoom; Pocket size; Auto and Manual exposure controls; 180-degree tilting LCD; 4K video
No viewfinder; No touch screen; Limited ISO/low-light performance; No Raw
In recent years, many CPC units have come in for some stick when compared to the capabilities of DSL cameras, as well as the closing gap between smartphone cameras. That said, it isn't as if compact cameras haven't also made some gains as well, and the Canon PowerShot SX740 HS is one of those units.
Very compact; Great features; Easy pick-up-and-click; Great zoom detail
Smaller sensor (not ideal for low light; No Raw image format; No touchscreen
The SX740 HS makes some positive steps forward from the SX730 HS, and is capable of producing nice images and good-looking videos. It's a sound option for those who just want the camera to do all the work, although the absence of a viewfinder, touchscreen and raw shooting mode means it can't be said to offer especially good value for money compared to rivals.
Huge, stabilized zoom lens; EOS-style user interface; Images show nice colors; 4K video reasonably detailed; Fast autofocus system; Good face detection AF;
No EVF; Screen not touch-sensitive; Image quality compromised at longer focal lengths; Effects of noise reduction and over-sharpening are visible; No raw shooting; Limited image quality control
I am a smart phone camera user and I wanted to take a step up, take better quality photos. I was drawn to the SX740 because of the 40 X zoom and the 7.6 frames per second still shooting. Having had a chance to try the camera out I am impressed with the picture quality.
Was hoping to use the camera when out and about and not wanting to carry any bag, just pop it in a pocket. Also wanting the reach of that long lens. I knew the quality at the long end might be compromised but found that all images, even wide angle were overly sharpened, full of artifacts and just...
Lightweight; Simple Controls
Poor image quality
I like this camera but I don't love it yet. I used it on holiday recently and whilst the photos were good, they were about the same as the ones I took on my phone. I had a Canon about 10 years ago, which had lots of great settings and features that this one doesn't so I was a bit disappointed.
I get a lot of use out of these little Canon Powershots because they do everything I need a camera for and didn't need to pay a fortune for a bunch of camera equipment that does the same thing.
The Canon PowerShot SX740 HS is almost identical to its predecessor the SX730 HS. However, an upgrade to the processing engine gives the new camera a faster continuous shooting rate and UHD 4K (3840 x 2160) video capability at 29.97/25fps.
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